Tag Archives: facebook

Social Media Tips & Tricks

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Social Media Tips & Tricks

Hii everyone! Last week, I enjoyed spending some time at my old high school talking about lifewithlilred and social media with the students in the Theater Arts Career Academy (TACA). The TACA program was something that I attended back in the day and I still keep in touch with the wonderful teacher who was in charge of the program.

A few weeks ago, he posted a link to my blog on the TACA Facebook page, and I was so flattered! So, I offered to come in for a visit and teach the students about some social media dos and dont’s, especially since all of them are applying for colleges and part time jobs. We had a great discussion and some of the students even took notes, which I thought was so cute!

You can read some of the key points that we talked about below but, bear in mind, that I came up with these according to their age group. However, a lot of these tips apply to many, especially if they work in the world of freelance, like writing or theater! Let’s get to it:

No Partying, Please:

Ohhhhh my goodness. This one should go without saying, but I’ll repeat it again. If you are underage (And, frankly, even of age!), no one wants to see pictures of you getting wasted. No one wants to see pictures of the ten bag of weed you just bought. And, no one wants to hear your drunk Facebook babbles… Although, those can be pretty funny.

Employers and colleges, alike, are not keen on any of the above behaviors, because it all has the potential to reflect poorly on your work. And, if you think that employers and colleges aren’t checking your social media pages, then you are living under a rock. Maintaining a squeaky clean image is important for future successes and it all starts with your social media pages.

Stay Clear Of Controversy:

We are living in a politically charged world right now and so many people have the mindset that if your opinion is different, then you are an automatic enemy. Who’s to say that your future bosses and deans are going to be any different? This is not saying to not have an opinion but, if you are posting really radical points of view, you might be shooting yourself in the foot, so to speak.

I’ve heard from many friends who work with talent agencies that political and religiously driven posts are a no no if you are working for them. And, all posting that type of info does is create arguments on your page, laden with profanity and off color remarks. Do you really want that featured on your profile if people who could benefit your future are looking at it? Not so much.

If you absolutely must share your opinion, talk about it over coffee with your friends. Put it in an argumentative essay. Or, maybe join a debate club. But, social media is not the best place for it.

Spread Positive Gossip:

Spreading good news about yourself is far different from bragging, as long as you approach it properly. If you are proud of your volunteer project, invite your friends to join. If you nailed an audition for a play, let the people know! Sharing the good stuff that is happening to you is far better than being a Debbie Downer on your page.

And, I get it, the world is not sunshine, rainbows, and puppies. But, searching for the positive in a not so great situation shows that you have a great attitude, which is an asset to any business or college campus. An example that I gave for turning a negative post around, was when I was driving to school and I spilled my coffee on literally everything but my white shirt. I was pissed about my coffee but, how lucky was I that a crisp white shirt didn’t suffer an unfortunate stain?! It’s all about perspective, baby!

Pick The Right Profile Pic:

I think that it is so important to have a profile picture that is easily recognizable as you. And, by this, I mean that the picture should be the version of you that people are most likely to see if they run into you on the street. So, if you got glammed up for prom, that’s probably not your best choice. And, if you took a selfie while you were sick in bed, that isn’t a good option, either. Choose a picture that you would like future employers or professors seeing. And, always make sure that the picture is just of you. Nobody wants to guess who you are in a group photo!

I was happy with how receptive the students who I talked with were about these ideas. And, all of them agreed on these tips making sense, being helpful, and something that they could implement on their social media pages. I felt really proud of that and I am happy that I had the opportunity to spread some knowledge at my old school. 😀

What are some of your social media tips and tricks? What is your preferred social media platform? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

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Let Me Take A Selfie

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Let Me Take A Selfie

Hiii everyone! If you’re not hip to my Facebook page, where I primarily post pictures of yours truly, then you are missing out! So, feel free to send me a friend request or follow me at: Sarah Mushenheim. But, since I am a benevolent blogger and I don’t want anyone to feel like they’re missing out, here’s a few of the most recent pics I’ve posted in the past few months. Enjoy!

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A Brief Explanation:

Pics 1 & 2: Ain’t nothing wrong with a little no makeup day! There was a time in my life where I wouldn’t be caught dead with no makeup on, so it feels good to be able to walk around in a fresh face and feel confident about it.

Pic 3: On my way to my sister’s baby shower! Valerie Jane will be here before we know it and I am so excited to be a TT to my little niece!

Pic 4: Finally feeling better after a month of oral surgery BULLSHIT! I believe that I took this pic on my first official day back at work so I had to show out.

Pic 5: Lots of tattoos! I have twenty-five now and am constantly getting more, more, more. 😀

Pic 6: One of my clients got a new St. Bernard puppy named Groot! He is the goodest boy and his St. Bernard big brother, Max, has been showing him the ropes of doghood. So cute I can’t even.

What is your favorite form of social media? Do you prefer selfies or someone taking pictures of you? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

A Life Lesson From Facebook

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A Life Lesson From Facebook

Hi everyone! Facebook is the only form of social media that I have and I definitely prefer it that way. For the most part, it keeps me entertained and it would be just too much to have to maintain other social media pages on top of my blog. While scrolling through the book, I came across a meme that said something along the lines of “The people who are doing better than you don’t look down on you, it’s the ones who are falling behind that are hating” or whatever. Reading this poorly paraphrased quote instantly reminded me of a little story that goes like this:

I was once on a date with a guy and we were talking about college while we were in his car. At the time, I was at Cuyahoga Community College and he was at Kent State University studying photography. So, we’re sitting there talking and he tells me that he’s failing basically all of his classes. Meanwhile, I share with him that I’m really enjoying all of my courses and I wish that I had started my college career earlier. And, he snaps back with “that’s because you go to community college”.

Excuse me?!?!

Because he was the one failing his courses and I’m thriving in a college setting, that automatically makes Tri-C easier? Although they offer the same classes as any college in the area? Righhhhhht. I spent over three years out of school and I made the choice to give college a try even though I was so nervous of failure that I sometimes found it hard to breathe. And, instead of congratulating me for what would surely be a difficult task for anyone, he replied with a verbal slap in the face.

I’ll never forget this story, because it is so incredibly off putting. But, seeing it from the light of what that meme on Facebook said made me see it in an entirely different way. It was basically a rephrasing of the quote from The Interview “They hate us cause they ain’t us”. Lol, I was so confident in how I was doing in school and proud of myself but, someone tried to dull that down because he wasn’t happy with himself. And this, boys and girls, is an awful way to be.

I guess the point that I’m making is to not let anyone’s jealousy or whatever they might be feeling take away your confidence. Jealous people want you to stoop down to their level, because misery loves company. No matter what anyone says, words hurt. Use your words appropriately and, if you need to think about whether you should say something or not, chances are that you shouldn’t!

Has anyone ever had a similar scenario to the one that I described? How do you deal with haters? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

October 2018 Funky Time Jams

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October 2018 Funky Time Jams

Hey everyone and happy Hump Day! As all of you know, the only social media that I have is Facebook. Between the blog and my FB page, anything else would just be too much to maintain. And, I’d be a liar if I said that I didn’t enjoy scrolling through my newsfeed throughout the day! During one of my scroll sessions, I saw lots of people post a status encouraging others to put their iTunes on shuffle and comment what song it ended up on. It seemed fun, so I thought that I would do that with my October Funky Time Jams. Check it out:

^^^ And, as always, I have no rights to these songs or videos!

As you can see from eight songs on shuffle, I have a pretty eclectic taste in music. From girl power queen Christina Aguilera to funky legend Prince and punk icons The Ramones, I truly never know what I’m going to get when my iTunes is on shuffle. But, above all else, I am definitely an indie girl at heart when I’m not feeling super emo! I love upbeat Los Campesinos! and the more experimental Handsome Furs and Edward Sharpe & The Magnetic Zeroes. Pepper in some of The 1975 and Tears For Fears and I’m golden! 😀

What song shows up when you put your music on shuffle? What is your favorite music to put you in a spooky October mood? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

Making New Friends As An Adult

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Making New Friends As An Adult

Hey everyone and happy Sunday! As I make my way deeper into my twenty somethings, I find that I have had an increasingly difficult time making new friends. I work for myself, I’m no longer forced to be around anyone because I’m not in school, and, sometimes, talking to new people can be down right scary! Although Lil Red might seem like a confident gal, I still have issues with social anxiety. And, racing thoughts of whether an attempt at small talk will be a hit or miss can leave even the most confident in a tizzy.

But, then, I started utilizing the “what have I got to lose” mindset. The literal worst that can happen is that someone gives you the old “let’s get coffee sometime” and you never do. But, if you’re successful, you could have a brand new friend to get to know and spend time with.

I’ve began putting myself out there more and more lately and, I’ve got to say, it feels great! I’ve been attending different clubs of my interests at the local libraries and have even suggested a hang out with my favorite barista at Starbucks – and it worked! I have also been trying hard to maintain wonderful relationships with my old friends, because a phone works two ways.

I want to continue spending my free time in a meaningful way, and putting forth a better effort to make new friends has definitely helped me achieve this goal. Within just a few months, I feel like my anxiety in unfamiliar situations or speaking with a stranger while out and about has decreased significantly.

I started out small, by striking up a Facebook conversation with the people that I admired from afar and worked my way up from there. And, now, I have a plethora of both new and old friends that I would feel comfortable initiating a hang out with. I’m proud of myself for setting this goal and sticking to it, because meeting new people can be hard. But, once I got over the initial scare factor, it turned out to be an exciting adventure in my life and I’m looking forward to continuing to meet more new potential friends!

Does anyone else experience difficulty making new friends in adulthood? What are some of your tips for putting yourself out there? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

Building Brand Awareness With A Killer Video

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Building Brand Awareness With A Killer Video

A brand isn’t just an advert on TV or logo. It runs deeper than that, because successful brands connect with the audience on another level. Customers and consumers see the ones that they love and opt for them every single time. It’s called brand loyalty and it’s something businesses aspire to on a daily basis. So, it isn’t enough for you to aim for an audience with a novelty idea. Weird works, but it’s a short-term solution.

Long-term is where the future of the brand building is at today. Get them on the hook for the foreseeable future and the business will have a sustainable source of revenue. In a world dominated by social media and the internet, there is no better way than to create a video. Not only is it fun and engaging, but it is interactive, too, so customers feel as if they are apart of the clique.

But, before you hire a camera and develop a script, there are things to understand first, mainly, videos aren’t a sure-thing. For it to work, it has to be enjoyable, good-looking, and add value. Here are the ways to hit your brief:

Research The Audience:

It goes without saying, but videos should be marketed towards a particular demographic. In the same way you’d aim for an audience with SEO, PPC, etc., the video should hit a specific group. Remember that this is the most important part, because the research will determine the type of video that the company creates. Now, let’s move onto the issues which aren’t as obvious.

Introduce Oneself/Be The Lead Actor:

You don’t want to use the power you have and award yourself the number one position? How commendable of you; however, it’s a mistake. In the future, it’s more logical and humble to hire actors to represent the brand. Let’s face facts and admit that professionally trained thespians are better in the role. Still, it’s vital that the company and the brand introduce themselves in the very beginning. What is it? What is it looking to do? Who are the people behind the mask? These questions are important to answer as they break the ice and instill trust in equal measure. When customers can put a face to a name, they are less worried about scams and online purchases. A company profile vid is a perfect way to kick-start a corporate marketing plan whether people know who you are or are newcomers.

 

Be Dramatic:

Okay, so you’re no Ridley Scott or Steven Spielberg and the video isn’t going to be nominated for an award. Because you’re an amateur, it’s easy to take the route most traveled and neglect all of the things that go into being a director. For instance, terms such as artistic integrity aren’t on your radar. However, everyone should tap into their creative side no matter how pretentious it seems as it sets the mood. Using music is a prime indicator of tension and atmosphere because the tune builds and grips the audience. Check out The Tune Peddler for royalty-free songs as well as Incompetech. Like everything creative, a video needs a theme which runs throughout as well as a plan of attack. Over to you, Scorsese.

Answer FAQs:

Feedback is vital, as it gives you an insight into the mind of the target base. With this invaluable info, the business can tweak or develop new measures to generate leads. Asking people on the street for advice is played out and annoying, yet consumers love to post in the comments section at the end of a mini-production. Take a look at YouTube if you are a non-believer. Don’t gloss over the reviews and feedback that watchers leave, even if it’s mostly garbage. There will be things in there that are like gold dust and can help. Plus, people will ask questions. To show that you care and to interact with the audience, be sure to post a response. Something quick and simple can go a long way with viewers.

Promote Online For Free:

The video is ready and you are going to post it on the firm’s site. Great, but what’s the plan going forward? Your website or blog is simply one cog in a large machine that is the industry. To compete with rivals and increase your market share, the company has to raise awareness across the internet. A digital presence is essential, and a video is an excellent way to build on the foundations. By posting on Facebook and Instagram, and tweeting a link on Twitter, you can include all of the business’s followers. Also, by uploading to YouTube, the video may receive a chunk of the host’s traffic. One percent of a couple of billion is plenty for a small business with big ideas.

The internet is an amazing tool. Be sure to use it well while promoting your video and business!

In A Band? Here’s How To Get Some Attention

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In A Band? Here’s How To Get Some Attention

So, you’ve started a band, wrote what you think are some pretty good songs, and practiced until you’re all really tight. You’ve been playing lots of local venues, and it’s gone down well, but you want more; you want a real music career. The first thing you’re going to have to do is get more attention for yourselves. Here are a few sensible steps you should take if you want to propel your band into the spotlight:

Create Your Own Website:

If you have a band, then you should have your own standalone website and you should absolutely take the time to update its content regularly. If you don’t do this, not only will new people not find you, but anyone who has been following you will probably start to lose interest. Your website really does need to stay fresh if you’re to attract as big an audience as possible.

Upload Your Music in New Places:

Chances are, you’ve already uploaded your band’s music somewhere, but if you really want to get more attention, you’re going to have to keep uploading it to as many new platforms as you can, so that it can reach as many people as possible. For example, you could upload indie music on indiesound.com or feature your band on Dozmia.com. You should also be trying to get your music onto more popular platforms such as iTunes so that you can piggyback off recommendations and perhaps pick up more listeners.

Give Radio Stations a Go:

If you’ve recorded your music to a high standard (A professionally recorded promo CD rather than a raw demo, ideally.), then sending it out to various radio stations, both local and national is a good way of potentially getting more exposure. Obviously, just sending your music is no guarantee that your band will be featured, but if it is, you could see more opportunities to play in more places open up for you and that can only be a good thing, so give it a try.

Create a YouTube Channel:

It should go without saying that if you’re looking to promote your band in 2018, you need to have your own YouTube channel because so many now famous musicians have been discovered there. While we’re on the subject of YouTube, you might also want to take the time to comment on other people’s music videos, whether they’re indie like you or major names. Don’t be spammy, but where appropriate mention your own band (perhaps on the videos of bands you sound like), and you will probably get a lot more hits.

Network with Event Organizers:

A good way to get more attention is by playing more high profile gigs, rather than just playing in local clubs and bars where everyone probably knows you already. So, take the time to reach out to event organizers and let them know you’re available. If you stay in touch and build a strong relationship with them, it could pay off big time.

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Partayyyy

 

Talk to Playlist Curators:

Playlist curators on platforms like Youtube can get millions of views, so if you come across one who you think might dig your band’s style, don’t be afraid to reach out to them and ask them if they would like to include one of your songs. You lose absolutely nothing by asking, and you could gain a lot of attention if they agree.

Start Your Own Podcast/YouTube Channel Review Site:

A strategy that can really pay off if you’re dedicated to it is to move away from relentlessly promoting your band using the hard sell and, instead, set up another platform, whether that be a podcast, YouTube channel, review blog, or anything else, where you talk about music in general. By doing this, you can make a name for yourself as someone who’s passionate/knowledgeable about music and people will start to naturally look to your band. Of course, you’ll be able to slip in the occasional plug, too!

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Flickr Image

 

Send Your CD Somewhere Unexpected:

Although you should send your CD out to various music blogs, magazines, and reviewers, you should also consider sending your disc out to more unexpected places, which are somehow related. For example, if you’ve written your album on the theme of Paris, then sending it out to someone who blogs about the city might get you more exposure than you expected. Or sending a CD on the theme of Buddhism to a publication like Tricycle could prove fruitful. Whatever it is you can think of that will give you an extra and unexpected opportunity to sell your music, do it and you might be pleasantly surprised by the results.

Spend Some Money:

If you’re a bunch of struggling musicians, it’s understandable that you might not want to spend any money on advertising, but considering the fact that you can advertise on platforms like Facebook and Dozmia for as little as ten dollars, it makes sense to give it a go. The increased exposure you’ll get from it might actually make you some money in the long-term.

Take Promo Photos:

Another area where you might want to spend a bit more money is in the promo photo department. A few great shots of your band in various poses can make all of the difference between someone giving you a chance and listening to your music, and them ignoring you completely. Now, which is your best side?

Whether you’re looking to boost your fan base by enough that you can make a little money doing what you love or you want to make it big, doing any and all of the above is a great place to start. At the very least, you will gain more attention, which is what you will need to do if you want to convince more people to give you a shot. Good luck!

Featured Image By: Flickr