Starting your own yoga studio can be amazing. You will be in charge of creating a space that is inviting, will help people on their wellness journey, and can become a sanctuary away from the ills of the world. It is not an easy feat to open your own studio, but with the proper plan, you can do it and you can do it well:
Become An Instructor:
If you are not already, become a yoga instructor so that you can lead some of the classes and work with your clients in-person one on one. By taking a 200 hour yoga teacher training course, you can become an instructor and fully understand the art of yoga and how it can transform lives. Once you have enough time under your belt creating your own flow and way of practicing yoga, you will then be ready to open up your own studio where you can share what you have learned with others.
What Kind of Yoga Are You Practicing?
With all that you have learned, what practice are you sharing with the world? Is it vinyasa, ashtanga, or bikram? This will determine what kind of client base you are going to attract. Younger, more serious yoga students may want to do ashtanga. Vinyasa is more gentle for older clients, while the heat of bikram requires your studio to have different technology.
The kind of practice you are going to advertise will enable you to know who is going to walk through that door and what you need to do to make them feel welcome and at home.
Build a Great Team:
Because you know what yoga you are practicing, that means you know what kind of instructor you need to hire. This will help you narrow down your search and you can start to build a team that is going to make your studio the best. You will know what skill set you are looking for and what kind of experience you want to bring into your studio.
Where Are You Going to Open?
When you have the team in place, the yoga practice in place, and your vision is clear, you can then determine what is the best place to open your studio. Do you want a smaller, more intimate setting? Or a large one with multiple classes happening at once? The clearer the vision the better because it can be a daunting task to research and visit every location if you haven’t narrowed it down.
Creating a space that helps people improve their lives is a formidable goal. A yoga studio often feels like a home away from home for those who practice and your decisions will make that into a reality!
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