Hello!! This past week, I shared my pro tips for working from home and self employment that were very well received. So, I decided to do one more 101 post with a focus on content creating. For almost four years, I have been creating daily content for lifewithlilred and I am very determined to continue this streak for as long as humanly possible! These are some of the tips that help me stay motivated and creative and maybe they’ll be helpful for you too:
Patience is a virtue:
Over the past several years, influencers and content creators have made a big splash online and I’m sure we all have a favorite personality with millions of viewers. It might be easy to think that you can immediately start publishing content and hit it big but that is far from the case more often than not. Every popular influencer started off with minimal views and they worked hard to increase them. As a content creator, it is important to be patient and continue posting even if you think no one is seeing it. At the end of the day, this is what you have to do to boost your visibility so stick with it and don’t compare yourselves to other people – nothing good ever comes out of that!
Content is everywhere:
Chances are, you are not going to stumble upon instantly viral content and if you have, then you are SO lucky! Although you might not come across million view worthy things when you are out and about, there is still content everywhere. Sometimes, it helps to think small instead of big in terms of content, especially when you are feeling uninspired. Then, you can appreciate all of the little things that are just as post worthy too. This always helps me! Take a walk and post about how you felt in nature, write about your favorite knick knack at home; if you think that it is worth writing about, then it is. Simple as that. 🙂
Never stop learning:
There is, truly, a lot more to content creating than meets the eye and the online world is changing constantly. There are always going to be new social media platforms, trends, and techniques to learn and it’s important to stay up to date with them. Myself, for example, didn’t get an Instagram until the end of 2021 and I regret that because it’s literally the easiest platform ever and I just said “hard no” lol. Educate yourself by learning about SEO, analytics, trending topics, and ways to increase your visibility and incorporate it into your content. There are so many tools out there to help you, but they’re only going to help if you familiarize yourself with it first.
At the end of the day, I genuinely think that content creating is fun. I love to write, take pictures, explore, and I enjoy being on social media. If you are not feeling the joy of creating something, then it might be a good time to reevaluate what you are currently doing and see where you can improve. It’s okay to take breaks and give your mind a chance to refresh so you can get back to creating and having a blast while doing so.
I cannot recommend a publishing schedule enough, especially when you are first starting out. This helps your viewers know when to expect your posts, look forward to them, and keep checking in. When I first began lifewithlilred, I was posting willy nilly with no set schedule and I quickly learned the benefits of establishing one. I went from twice a week content to every other day to every day in the near decade of my page’s existence. Having this set in stone schedule definitely assisted my page’s visibility. Create a schedule that works well for you and commit to it. Content is being created every second of every day all over the world. Random postings are very easy to get lost among the crowd!
When it comes to content creating, be patient with the process of it, stay motivated, and have fun. Whether you are getting one view or a million, you created something you were proud of and that’s the best thing of all!
What is your favorite social media platform? What are some of your content creating pro tips? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah