Category Archives: Work

Sep24

Having FUN With Your Content

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Having FUN With Your Content

Hello! I have been a content creator for over a decade and I have yet to grow tired of the joy of writing, taking pictures, and recently videos for my TikTok. I have striven to create daily content for the past six years and change and continue to make good on that goal every single day. I mainly continue this streak out of spite… I kid! I have maintained this because I simply have way too much FUN creating content! Although it is a gift to make money from my craft, I would continue to publish without monetary gain because I have enjoyed every minute since starting lifewithlilred. How have I kept the spark alive? Let’s discuss:

What are your goals?

My goal when I created lifewithlilred was not to make money at all. It was to have a space that is special to me to get out my thoughts, interact with new people, and make friends. In fact, I met my best friend in the whole world shortly after my page was live! If your goal in the content game is to strike it rich, it automatically takes the fun out of it. Then, you fall into the pattern of creating what you think other people want to see or read instead of what you want to do. When you start a blog or social media profile, go into it with the mindset that you are making something that no one else can. Anything that comes next like new friends or some extra scratch is just an added bonus!

What’s Trending?

Let me fill you in on a little secret… I have never paid attention to trending topics. I much prefer to do my own thing! When I shop, I am always looking for pieces that not everyone and their brother owns and that is exciting to me. I view my content in the same light. I don’t want to post about what everyone is already posting about and hope what I am doing gets seen in the void. I want to create my own trends and content that is completely unique to me. The content you post is like your own journal. Do you want your pages to feel like you or a compilation of a bunch of other people’s ideas? When you stay true to yourself is when you can create that corner of the internet that is yours and yours alone.

Just Go For It!

There is no scientific formula for creating content so don’t let overthinking get in your way. If you have an idea, an awesome outfit, or a thought you want to extrapolate on then go for it! You can go back and fine tune later but if you get that spontaneous surge of creativity then harness it rather than shy away. You will be amazed at the content you can make by just going off of a random thought and seeing what happens. Look for beauty in every day situations, write about something you can’t shake from your mind, and soon enough you will be finding ideas for posts every time you turn your head. This is very much the case for me and it keeps content creating fresh and new rather than a chore.

Keep Your Head Up:

The fact of the matter is, your goal of a million followers in a week or a hefty paycheck in a day might not be possible and that’s okay! Set achievable goals instead and revel in that feeling when you meet them. I started my TikTok very late in the game and it was just one of those things I did on a “why not” whim. I will admit, it was a bit disappointing when my first videos weren’t getting a ton of views. Then I remembered that my blog didn’t get a ton of views either when I first started it. Now, I view every new follower or like on TikTok as a GREAT SUCCESS! Content creating is a marathon, not a sprint. There are going to be highs and lows and if you let yourself be discouraged and give up, you will never know what you can achieve next. ❤

Creating content should always be FUN and if you aren’t having a blast, then I highly recommend reevaluating because something is going haywire. Strive to find the joy in what you are making every time you write a post or film a video because what you are doing is important. I know you can do it!

What do you struggle with when it comes to content creating? What is your favorite piece of content you have ever made? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

Sep23

Eliminating Common Challenges In Your Pest Control Business

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Eliminating Common Challenges In Your Pest Control Business

Running a pest control business is not an easy thing to do, with even minor issues quickly snowballing into major setbacks if they are left unaddressed. From customer satisfaction to staying on top of regulations, pest control companies face various hurdles at every turn. Early identification and resolution of these problems is important for smooth operations and long-term success in this industry. In this post, we will look at ways to address some of these pain points:

Disorganized Scheduling and Route Optimization:

One of the biggest hurdles pest control businesses encounter is disorganized scheduling and poorly planned service routes. A poorly organized schedule or ineffective routing could waste fuel, time, and customer patience. Investing in modern scheduling software and route optimization tools is a great solution to this problem, streamlining appointment bookings while decreasing travel time as well as providing real-time traffic updates for better productivity and increasing customer satisfaction with prompt services.

From routing plans to paperwork, a disorganized approach can really put you in a jam. The most important thing is prioritizing efficiency. Perhaps the software you’re using could benefit from an upgrade and that could make a huge difference. When standard solutions fall short of your specific requirements, custom bespoke software solutions can be tailored precisely to your business needs, offering the flexibility and functionality that off-the-shelf options often lack. A change like this will promise immediate results.

Ineffective Staff Utilization:

Human resources are at the basis of any pest control business, yet many companies struggle with underutilized or overburdened staff members. Proper staff management and training is important in solving this problem. Clear roles should be assigned based on expertise while offering continuous education on new techniques to empower employees to work efficiently. Businesses should use team communication apps or workforce management software to enhance coordination and transparency among staff members.

Lack of Marketing Strategy:

A pest control business that’s failing to draw customers often comes down to ineffective marketing. Relying solely on word of mouth alone no longer suffices in the digital world. Outsource your pest control SEO to a marketing agency to increase your online presence and attract potential customers. Use social media such as Facebook or Instagram as platforms to showcase services, customer reviews and promotions. Investing in paid advertising such as Google AdWords or local directories such as Yelp can be additional ways of reaching out.

If you aren’t well versed in the marketing world, all of this can seem very overwhelming. However, online marketing is the bread and butter for a business and is necessary for success. Should you need additional help, you might want to consider a company like Content RevOps to handle the marketing aspect for you. These marketing companies specialize in creating interactive content as well as growing leads and demand. This is definitely something to look into to continue to grow your business.

Regulatory Compliance Issues:

The pest control industry is heavily regulated, making staying compliant with local, state, and federal laws an ongoing challenge. Failure to do so can incur heavy fines while damaging your company reputation if noncompliance continues. Businesses should use compliance tracking software in order to keep on top of changing regulations as well as consult legal specialists or consultants who specialize in pest control to make sure their practices, products, and documentation meet all necessary standards.

Regardless of if you have a huge enterprise or small business, compliance standards must always be in effect. This can be made easier by working with a company like the Citation Group Australia (or a similar business in your local area). Services provided include 24/7 HR advice and software as well as citation safety advice to ensure that your business is performing to the highest standards. This is an area where businesses can really get in trouble and should be taken seriously by utilizing the best help available.

Outdated Technology:

Using outdated tools and techniques not only slows down operations but can fail to meet modern pest control standards. When you invest in advanced equipment and eco-friendly pest management options, your business demonstrates their dedication to quality and sustainability. Staying on top of technological advancements will make your business become an innovator that draws in customers who prioritize effective and eco-conscious solutions for pest management needs.

Attention to detail and dedication to excellence will position a pest control business as a trusted partner in solving customer pest issues while guaranteeing long-term business success!

Featured Image By: Alexander Jawfox on Unsplash

Aug7

Side Hustles You Can Start ASAP

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Side Hustles You Can Start ASAP

Howdy! Literally everything is SO expensive now and it often feels like you’re breaking the bank as soon as you leave the house. For this reason, the side hustle culture has been thriving. You might think side hustles are limited to creative based endeavors like crafting, a stand at the farmers market, or teaching music lessons on the side. This is great for the people who can do so and it’s amazing to support the local makers in your community. However, if you don’t have a talent that is monetization worthy, you might not know where to start. Let’s take a look at some side hustles that you can begin ASAP with no artistic strings attached:

Dog Walking:

If you love pets and you have some free time on your hands, dog walking could be the perfect side hustle for you. As a member of several Talk Of The Town groups on Facebook, I am always amazed by how many people are interested in this service when someone offers it in a post. It makes a lot of sense, though. A senior member of the community might not be able to walk their dog safely in the winter. Families with children might not have the extra time to walk their pup in the morning when school is back in session. Whatever the reason may be, it will not be as hard as you think to get a couple of clients quickly. From there, it could blossom into house and pet sitting too as the natural next step.

Housekeeping:

If you are a member of Talk Of The Town pages too, you will certainly have seen posts about housekeeping services. You don’t need to have experience with a professional housekeeping service to have a passion for a good, deep clean and if you have the skills to achieve it – why not give it a shot? Like dog walking, housekeeping is a task that families with children or senior citizens are typically seeking. You will have the satisfaction of cleaning to a shine as well as the fact that you are really helping someone who might not be capable of doing it themselves. Total win/win!

Tutoring:

With the first day of school looming just around the corner, the posts looking for tutors for the school year have been flooding my newsfeed. If you are a fresh out of college kid with a degree to flaunt, this could be an amazing way to make some extra cash as you seek out employment options. Tutoring could also be a great gig for retired teachers, teacher’s assistants, those who speak more than one language, or have a wealth of knowledge for the subject at hand. Having a tutoring job for an entire school year will not only be lucrative but really cool. You will be helping your student earn better grades and improve their learning skills which they will have for life.

DoorDash/Uber:

I know countless people who DoorDash on the side and I have heard nothing but good things about their experience. The key points they always mention are the same: 1) It’s easy. 2) They can do it whenever they want. And 3) The money is pretty good. If you have a car and are a safe driver, it can’t hurt to try a few DoorDash or Uber shifts. I, personally, would not be a good DoorDash driver because I would want to eat everything lol. However, if you have more self control than I, this could be an awesome side hustle when you have a couple of extra hours to spare.

Honestly, it sucks living in a world where a forty hour work week isn’t enough to get you by. The side hustles above could be a really good thing should you need a little extra cushion!

Do you have a side hustle? What do you do? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

Apr12

An Update For You

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An Update For You

Hello!! I have been eluding to a big life change for the past few weeks and am finally ready to spill. While I am not going to go into detail, I will say that I have stepped down from my previous job in social media. This honestly wasn’t a difficult decision to make because my mental health was on a shockingly fast downward spiral and I kid you not everyone close to me noticed. As is my way, I tried to put on a brave face and power through but I literally couldn’t do it anymore and I have no shame in admitting that.

Since making the best choice for me, I feel absolutely spectacular and I don’t think I realized how depressed I actually was. The following day, I felt like me for the first time in a long while and it was so nice to be reunited with my old self. In fact, I almost forgot that I used to be smiling nonstop, happy go lucky, and living my best life every single day. I’m not going to lie, it felt incredibly foreign to be flooded with joy to simply start my day and I needed to shake the cobwebs off. Rather than shy away from this intense sensation of happiness, I embraced it like an old friend. I cannot describe to all of you how good it feels to feel good again.

The moral of the story is that you do know what’s best for you and it’s up to you and you alone to make the best decisions for yourself. In my situation, I listened to everyone but me and I regret that wholeheartedly. I knew I wasn’t happy, I ignored it, and followed the encouragement to keep going. All that did was put myself in a horrible position that could have been completely avoided had I went with my gut. The OTHER moral of the story is that your instincts are spot on so don’t sweep them under the rug like I did. This isn’t me throwing myself a pity party, rather, sharing a cautionary tale. And, I am pleased to report that this tale did have a happy ending!

Shameless Plug but hit me up if you are looking for a Social Media Manager!!

Have you ever had a situation similar to mine? How did it turn out? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

Mar28

How To Nail Sustainability In Your Content Strategy

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How To Nail Sustainability In Your Content Strategy

If you want to grow your business, properly market yourself, do digital marketing the right way, and obtain more visibility, you need to do it the green way! Yes, sustainability sells. It’s the word that makes people feel good about buying shampoo, booking a hotel, or choosing one café over another. But here’s the thing that you have to keep in mind: the internet is full of brands throwing around the word “green” like confetti, and people are catching on fast.

So, how do you create content that sounds real, honest, and makes people trust you’re not just hopping on the trend? Well, it’s actually pretty easy, it’s about dropping the buzzwords and getting a little more human about it all:

Show, Don’t Tell:

People don’t just want to hear that a business cares, they want to see receipts. The behind-the-scenes stuff. The proof that there’s actual work going on, not just a photo shoot next to a tree. Content should be showing real actions. Maybe the company switched to compostable packaging. Maybe it ditched overseas suppliers to work with a local factory, instead. Perhaps the materials your company uses like newsprint paper sheets and rolls are one hundred percent recycled. Whatever it is, talking about the “how” is way more powerful than just claiming to care.

No Business is Perfect:

Trying to sound like your company has got sustainability totally sorted makes people suspicious because no business has it all figured out. Consumers love a bit of honesty. Just saying, “We’re working on reducing waste, but still figuring out how to fix our packaging” is way more trustworthy than pretending every part of the supply chain runs on magic and sunshine. People relate to the journey. Show them the progress and even the mess-ups along the way, it’s far more engaging than pretending to have everything wrapped up in a neat little eco-bow.

No to Eco-Lingo:

Terms like “carbon offsetting,” “zero-waste,” and “circular economy” get thrown around constantly. If used well, they show the brand knows its stuff. Used badly? They sound like buzzword soup. But what’s the fix? Make it understandable. No one wants to feel like they’re reading a textbook. Just explain how switching to a circular model cuts down on waste, or how “carbon neutral” actually plays out in everyday business. Ideally, just keep it real, keep it simple, and stop the eyes from glazing over as soon as they see “going green”. It can be beneficial to look into a waste management glossary since this can help a lot for double-checking that these words actually mean what the brand thinks they do.

Walk the Talk:

One of the fastest ways to lose trust is talking about recycling while throwing half the office waste straight into a landfill. The biggest brands get called out when their eco-content doesn’t match what’s happening behind closed doors. So many brands are guilty of this, way too many actually (especially anything fashion-related). Sustainability content should reflect real actions. If the business is still shipping products in mountains of plastic, maybe don’t lead with “we’re saving the planet.” Instead, focus on what’s actually happening even if the steps feel small.

Measure What Matters and Share the Numbers:

If sustainability is going to live inside your content strategy long-term, it needs structure, not just sentiment. That means tracking real metrics and actually talking about them. Audiences appreciate specifics. How much water did you reduce this year? What percentage of your suppliers meet your ethical standards? How much energy have you saved since switching systems? Data gives your story backbone. It turns good intentions into measurable progress. Business leaders like Tim Kealy of NJ often highlight the importance of accountability in long-term planning, and the same applies here, sustainability becomes credible when it’s tracked, reviewed, and improved over time. When you share numbers (even small wins), you shift the conversation from vague promises to visible commitment. It shows that sustainability isn’t a seasonal campaign; it’s built into how you operate and evolve.

Refresh the Aesthetic:

Everyone has seen it: The leafy logos, beige backgrounds, and the stock photo of someone holding dirt with a tiny plant poking out of it. It’s not that it’s bad, it’s just… tired. The best sustainability content doesn’t rely on the usual props. Instead of dressing up content with recycled paper filters, it stands out by telling great stories and sharing results. Clean visuals and bold, modern designs can still feel fresh and eco-friendly without looking like every other “green” campaign. If you are struggling with a logo or designs that offer an original feel to the standard eco-friendly images, that’s okay. It’s honestly harder than one would think! You might want to enlist the help of a professional to assist with the design process with a fresh pair of eyes. To get started, simply enter a search for “brand design agency london” (or your local area). Refreshing the aesthetic means creating something that feels classic but hasn’t been seen before. New insights outside of yours and your employees can make a big difference.

A green business can be a well loved business when done right and these tips are a great place to start!

Featured Image By: Pexels

Feb27

Remote Career Ideas That Are Here To Stay

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Remote Career Ideas That Are Here To Stay

Working from home once felt like a fantasy. But over the last few years, we’ve all realized that not only is remote work possible, it’s more popular than we could have imagined. Here are a few remote career paths that aren’t just trendy fads but are sticking around for the long term:

Virtual Medical Assistants:

If someone had told you ten years ago that you could help patients while wearing your pajamas, you might have laughed. But surprise! Virtual medical assistants are a real thing, provided by companies like My Mountain Mover. These behind-the-screens healthcare heroes handle scheduling, patient inquiries, and follow-ups, all from the comfort of a home office (or, let’s be honest, the kitchen table). Think of it as modern medicine meets the world’s coziest dress code.

Social Media Managers:

Social media managers don’t just lounge around scrolling Instagram all day. Okay, they do scroll a lot, but it’s their job! Whether it’s curating cat memes for a local business or marketing the next must-have gadget, social media managers create content that sparks engagement, conversation, and sometimes viral mayhem. Plus, if anyone asks, you can always say you’re “developing brand synergy,” which sounds fancy enough to silence any skeptic.

Online Tutors:

Remember the days of chalkboards and overhead projectors? (No? Congratulations, you’re officially too young or you’ve blocked out those memories.) These days, you can tutor students from anywhere with a decent WiFi connection. Whether it’s helping kids conquer math or fine-tuning adult language skills, online tutors are bridging educational gaps from their living room or a sunny patio – no chalk dust required.

Content Writers and Copywriters:

Raise your hand if you ever daydreamed about typing away on a beach, sipping something fruity while your keyboard glistens in the sun. Content writing is the perfect gig for wordy folks who prefer to craft witty sentences over dealing with office politics. With countless companies craving fresh blog posts, newsletters, and social media engagement, the demand for remote writers isn’t going anywhere. (Your biggest challenge? Not getting sand in your laptop.)

Virtual Event Planners:

If you thought planning a wedding was stressful, try organizing a virtual conference with attendees spread across five time zones. Yet, for those who adore logistics and throwing confetti (digitally or otherwise), virtual event planning is a golden opportunity. From hosting epic Zoom parties to coordinating global corporate gatherings, you can orchestrate show-stopping events while sipping tea in your pajamas.

Remote Customer Service Representatives:

Customer service is one of the top areas embracing remote work. Why? Because irate phone calls are easier to handle with a favorite pet on your lap or a motivational latte at your side. Customer support reps can troubleshoot everything from cable errors to rogue waffle irons, all without stepping foot in a cubicle. Headsets on, meltdown averted—next caller, please.

What are you waiting for? Time to take your career remote!

Featured Image By: Pexels

Feb27

DIY Home Office Makeover On A Budget

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DIY Home Office Makeover On A Budget

Who says your home office has to cost an arm and a leg to look stylish and work-friendly? Your office space can be lovely and easy on your wallet. No makeovers, no logos, just a bit of creativity, a little budget advice, and some patience. Here are some tips on how to give your office a new face for a fraction of the cost:

Start With What You Have:

Stop for a moment and take a good look around your house. What is it that you currently have that can be used to make your office work? Oftentimes, your best furniture is in your own possession. Paint it a new shade, change its hardware, and make sure your old furniture is new all over. Organize that bookshelf, move a lamp, and see a difference. It’s unbelievable how a fresh perspective can change a room.

Develop A Realistic Budget. Stick To It:

Budgeting isn’t exactly fun. Yet, it’s necessary. You don’t need a ginormous budget in order to have a stylish home office, but you must have a plan. Maybe you’ll budget a little extra for a snuggle-up chair just for the sake of your back’s comfort, and that will be worth it. Or maybe you’ll budget for some awesome lighting since doing your job in the dark is a total downer. Before buying, write down what you need, what you want, and what is optional. This keeps your mind in focus when temptation strikes.

Thrift and Secondhand Stores are Treasures:

The real magic is in thrift stores, garage sales, and online marketplaces. Don’t overlook non-traditional options. For example, a sewing cabinet can be a creative office fixture and double up for your hobbies, adding a splash of personality and functionality. Such an item typically contains inbuilt compartments, perfect for keeping office supplies organized without extra mess.

Adding Personality With DIY Decor:

Personalize your workspace. Add framed prints, a corkboard, or a gallery wall. Consider adding plants for some greenery. Plants can give a room new life, too. Low maintenance options such as pothos, succulents, or snake plants can provide a pop of color for minimal price. Fresh flowers can majorly brighten your day or you could hang a bird feeder outside the office window to appreciate nature’s beauty.

Lighting Makes a World of Difference:

If your screen is giving you a headache, it’s time for a change. Natural light is ideal, so position your desk in a window, if possible. Utilizing natural light can be a game changer in your home office and is a good thing to focus your budget on. Take the time to find a Glass Company in your local area for repairs or installation and let the light shine in. No harsh overhead lights or lamps required! If you don’t have a window, that’s okay because the ideal stylish lamp can make a big difference. Scour thrift stores for vintage lamps in hip designs, or replace your current fixture with a dimmable bulb for malleable moods.

Cushioning is Important:

The throne of your office. Comfort is not an optional commodity here. Ergonomic chairs, though, can be pricey. So, in this case, how do you find a balance between cost and comfort? Try secondhand first. You’d be amazed at all of the great chairs that go on sale on online marketplaces. If you end up being stuck in a not-great chair, however, a seat pillow or lumbar pillow is an excellent investment.

Make The Best of Wall Space:

Walls in an office home are prime real estate. Make the most of them. Floating bookshelves can hold books, plants, or prints. Wall grids can hold reminders, a calendar, or motivational sayings. If you want to be bold, paint a solitary wall a fun color. Accent walls give a room excitement without overwhelming it. Accent walls provide an affordable, potent means of adding personality.

Cables and Technology – Organized and Practical:

Nothing kills a mood faster than a snarled mess of cables. Organization of cables is not a sexy phrase, but it is a lifesaver. Velcro straps, cable organizers, and stick-on clips keep everything organized and in place. Place your router, your printer, and other electronics in inaccessible locations. Consider a cordless keyboard and a cordless mouse to maintain a clutter-free space. An organized workspace is a productive space.

Make Your Space Yours:

Your home office should be an expression of who you are. But there is a fine line between personal and distracting. Be intentional. Add a few personal, thoughtful touches – a treasured family portrait, a book, a piece of art. Make your working space a source of inspiration rather than stress. Simple touches make it personal, though functionality is paramount.

Additional Ways of Uplifting Your Space:

A wonderful, cost-effective solution is multi-purpose furniture. One can have an ottoman as a secondary place for visitors to sit, in addition to a location for supplies. Likewise, a folding desk extension can be inserted when there is a need for more room, perfect for busy days when multitasking is a must. Such convenient extras make your office flexible and cost-friendly.

Your home office can be a place that makes work a little easier, a little cozier, and more productive. With some creativity, time, and smart budgeting, you can create a space for work that you’ll enjoy – without it costing a fortune.

Featured Image By: Pexels

Feb20

New Merch Drop

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New Merch Drop

Hello! I have been working as the social media manager for Ohio’s premier personal injury lawyer, Tim Misny, since April of last year. I truly consider myself to be the luckiest girl in the world because it is a dream job and I love every minute of it. The best part about my job is everything but what I am especially partial to outside of creating content is assisting with billboard and merch designs. Tim’s billboards are an institution in Ohio and it is an honor to have had some input on them!

One of our most popular billboards is, easily, our Warhol inspired print and I am thrilled because we just made it in hoodie form for Misny Merch:

Misny Merch is the gift that keeps on giving. Not only will you look ultra cool BUT you will be helping those in need with your purchase. ALL proceeds from Misny Merch benefits the Cleveland City Mission, which is a charity Tim holds very close to his heart. It is so important to Tim to give back to our beloved community and Misny Merch does just that. Our merch is also incredibly special to me because that’s how Tim and I first met – through an OOTD I shot wearing some of our signature swag. It really is something that hits me in the nostalgia every time because it has been a whirlwind since I posted that outfit. I wouldn’t have it any other way!

I am wearing my Warhol hoodie as I type this and it is so snuggly and warm – perfect for the single digit temperatures we are currently experiencing. I had many people compliment it as well as question who it is on the picture lol. Tim has really fallen into IYKYK status and once you are in on it is when the magic happens. Your eye will forever be drawn to his many, many billboards every time you hop in the car. Misny Merch is ideal for those in the fandom and, if not, I think it would be hilarious to have a subliminal shirt of a personal injury lawyer from Ohio! Either way, your order is going to do a world of good for those at the City Mission. ❤

Keep checking in on Misny Merch for brand new swag and old favorites. Don’t forget to peep Tim Misny on social media to see all of the fun we get into!

Who is a local celebrity in your neck of the woods? Does anyone in particular dominate billboards where you live? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

Jan23

Stayin’ Alive

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Stayin’ Alive

Hello! As an Independent Provider, it is required to get recertified in CPR and First Aid every two years. I am always more than happy to do so because not only is this certification beneficial for my clients, but it can help my family, friends, and perfect strangers too. This past weekend, I had my in person skills assessment at a church in Akron. I am pleased to report that I didn’t burst into flames and that I passed with flying colors! 😀

I have been working in my field for a decade, which means this was my fifth CPR and First Aid training. In my group, a majority of the people had never taken a class before and I became the guinea pig of the day. I could tell that everyone felt pretty nervous and, honestly, it made ME nervous to be the first one to perform skills because what if I suck lol. I vividly remember my first CPR and First Aid training. There was SO. Much. Information. and it was incredibly overwhelming. The anxiety for me was palpable that day and I could literally feel it in the air at class this weekend. Thankfully, everything went without a hitch and it made me feel good to help ease some nerves and encourage and guide others.

CPR and First Aid are life saving skills and can be one of those things that you lose if you aren’t doing them often. I was SO glad to be able to have a refresher because our teacher for the day was excellent. I was incredibly appreciative of the fact that she really took the time to pinpoint areas of improvement with each student, myself included. She was also very calm and collected, which I liked a lot. By employing the pro tips she taught and trying to emulate her cool as a cucumber demeanor, it made performing the skills more natural and increased my confidence. You never know what the scene will be like during an emergency situation and it was such good practice to be able to match her energy and maintain a level head with each skill.

If you have never taken a CPR and First Aid course, I truly can’t recommend it enough. These aren’t just skills for people in specific jobs, they are for everyone to learn. Hopefully, you will never encounter a situation that warrants using these life saving techniques. However, should it happen, you will be well equipped to help.

Do you know how to do CPR? What song do you use in your head? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah

Jan21

Digital Marketing Tips

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Digital Marketing Tips

The world of digital marketing is vast and, honestly, can be a bit overwhelming! Creating a healthy and successful online presence whether it be for your business or yourself takes time and work. It also takes trial and error because every online presence is different. What works for your best friend’s brand might not work for you. Thankfully, some constants in digital marketing remain despite an ever changing online world. Let’s take a look at what you can focus on in this moment to take your brand to the next level:

Patience Is a Virtue:

We all know that what we put out online whether that be through social media or your own website has the potential to go viral. Of course, going viral is an excellent goal to strive for – imagine breaking the internet with one single piece of content! Is this achievable? Sure! Many people have done it. However, your page may not be as healthy as others if you are simply focusing on a viral status. Rather than a “do it quick” mentality, take the time to truly cultivate your page and allow it to grow naturally through your content and interactions. Viral status can be short lived but a stable platform with true fans, followers, and customers lasts forever. Don’t forget the importance of that, even if it is taking longer than you would like to see growth. Good things take time!

Creating meaningful content is the name of the game and if you are a business owner, you might not have the time or staffing to commit to this crucial aspect of marketing. If this is the case for you, patiently waiting for when you can squeeze in a few posts or run a handful of ads is not a virtue! Until you have the resources to handle your marketing in house, you might benefit from a digital marketing agency NZ (or your local area) to help you get started on the right foot. The team you choose will work with you to help bring your visions to life so you can focus on the priorities of your business.

Be Boldly You:

Let’s take a moment and think about all of the different websites and social media pages that exist. It’s too many to even put a number on! Knowing that, you must develop a marketing plan that showcases yourself and your vision. Out of all of the places on the internet, people are on your page so what makes it unique? When you can pinpoint that special something, the magic happens and your marketing can revolve around it. This could be with clever social media campaigns, a total website overhaul, or allowing your niche to branch out and cover more topics centered around your key interest. Regardless of what route you take, make one hundred percent sure you are happy with what you are putting out. What people see is their first impression of you even if they live halfway across the world and you want that impression to be a good one.

If you are creating amazing content but find that your website is lacking visual appeal, you might want to get help with its design. The appearance of your page is a direct reflection of your content and you will want it to look as high quality as what you are creating. Consider the help of Pacific IQ Shopify Marketing Services to assist with the design of your page. You will be amazed at the difference a fresh, beautifully designed layout can make!

Know Your Audience:

As your pages develop, you will be able to have a much clearer picture of where your viewers are coming from as well as their age demographic. This. Is. Huge! With this information, you can better curate your strategies to improve the experience for your current audience as well as have the insight to expand the demographic even more. For example, if your primary audience is senior citizens, the chances are high that they are only on Facebook for social media. They also might prefer email marketing like alerts and newsletters. Younger viewers are all about that in app experience with short and sweet video content, bold graphics, and eye catching statements. Your digital marketing should be all encompassing no matter the age or location of your audience so find ways to tap into each demographic with strategies that can be accessed in a variety of ways.

Know When to Get Help:

Feeling lost when it comes to SEO? Not sure where to start with building a website? This might be the perfect opportunity to explore how a marketing agency can support your efforts. The key is finding an agency that specializes in your industry – after all, a fashion website has completely different needs than a car dealership site. For instance, if you work in insurance, you could benefit from services tailored specifically to insurance broker seo. Partnering with specialists can fast-track your progress and give you the confidence to tackle more ambitious marketing goals as your business grows.

When you consult with a digital marketing agency like Dragonfly Digital Marketing, your goals for your website will be front and center. It’s a good idea to have some milestones you are hoping to achieve in mind before a consultation so the experts can put together a plan to help you meet them. Working with a marketing agency could be just what your page needs to expand your audience even further.

Digital marketing is strategic, yes, but it should be fun too. This is your chance to put your big idea front and center so develop a comprehensive plan, seek help as needed, and have a blast creating!