Hello! I have been a content creator for over a decade and I have yet to grow tired of the joy of writing, taking pictures, and recently videos for my TikTok. I have striven to create daily content for the past six years and change and continue to make good on that goal every single day. I mainly continue this streak out of spite… I kid! I have maintained this because I simply have way too much FUN creating content! Although it is a gift to make money from my craft, I would continue to publish without monetary gain because I have enjoyed every minute since starting lifewithlilred. How have I kept the spark alive? Let’s discuss:

What are your goals?

My goal when I created lifewithlilred was not to make money at all. It was to have a space that is special to me to get out my thoughts, interact with new people, and make friends. In fact, I met my best friend in the whole world shortly after my page was live! If your goal in the content game is to strike it rich, it automatically takes the fun out of it. Then, you fall into the pattern of creating what you think other people want to see or read instead of what you want to do. When you start a blog or social media profile, go into it with the mindset that you are making something that no one else can. Anything that comes next like new friends or some extra scratch is just an added bonus!

What’s Trending?

Let me fill you in on a little secret… I have never paid attention to trending topics. I much prefer to do my own thing! When I shop, I am always looking for pieces that not everyone and their brother owns and that is exciting to me. I view my content in the same light. I don’t want to post about what everyone is already posting about and hope what I am doing gets seen in the void. I want to create my own trends and content that is completely unique to me. The content you post is like your own journal. Do you want your pages to feel like you or a compilation of a bunch of other people’s ideas? When you stay true to yourself is when you can create that corner of the internet that is yours and yours alone.

Just Go For It!

There is no scientific formula for creating content so don’t let overthinking get in your way. If you have an idea, an awesome outfit, or a thought you want to extrapolate on then go for it! You can go back and fine tune later but if you get that spontaneous surge of creativity then harness it rather than shy away. You will be amazed at the content you can make by just going off of a random thought and seeing what happens. Look for beauty in every day situations, write about something you can’t shake from your mind, and soon enough you will be finding ideas for posts every time you turn your head. This is very much the case for me and it keeps content creating fresh and new rather than a chore.

Keep Your Head Up:

The fact of the matter is, your goal of a million followers in a week or a hefty paycheck in a day might not be possible and that’s okay! Set achievable goals instead and revel in that feeling when you meet them. I started my TikTok very late in the game and it was just one of those things I did on a “why not” whim. I will admit, it was a bit disappointing when my first videos weren’t getting a ton of views. Then I remembered that my blog didn’t get a ton of views either when I first started it. Now, I view every new follower or like on TikTok as a GREAT SUCCESS! Content creating is a marathon, not a sprint. There are going to be highs and lows and if you let yourself be discouraged and give up, you will never know what you can achieve next. ❤

Creating content should always be FUN and if you aren’t having a blast, then I highly recommend reevaluating because something is going haywire. Strive to find the joy in what you are making every time you write a post or film a video because what you are doing is important. I know you can do it!

What do you struggle with when it comes to content creating? What is your favorite piece of content you have ever made? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah