If you’re starting a blog, you have a lot of work ahead of you. Though you may not have realized it when you started, it’ll soon become evident that starting a blog is a lot like starting a business. Only, instead of a product, you have yourself and your content. And, instead of customers, you can gain some wonderful followers and friends. But, the logistics are the same. As with a business enterprise, there are a lot of decisions to make. Bear in mind, that you don’t have to get everything right on the first go around. Some bloggers take years to be happy with their following. Here a few of the things that you might need to consider, and a look at how to make choices that work for you:
What’s Your Topic?
Without a topic, you can’t get your blog off of the ground. The chances are that you already have something in mind. You wouldn’t have started this journey otherwise. But, you may be afraid that your topic won’t work. Or, you might worry that you won’t have enough content. For the most part, a blog does need an angle. Your audience needs to know what they can expect from you. But, the topic may not be as rigid as you think. Say, you want to be a beauty blogger but are worried about running out of beauty tips. That’s okay. Give it a go and see where you get. You may find, once you have an audience, that the occasional blog that isn’t beauty related will still get good feedback.
Just be sure not to limit yourself. Step out of your comfort zone or topic niche and try something new. You never know where it might take you!
To Photo, Or Not To Photo?
Blog posts need photos. It’s a good way to break up the text and make things more visually appealing. At the end of the day, none of us internet trawlers like big chunks of text. We want easy to read, accessible posts. And, something about the inclusion of photos enhances that. So, this isn’t a debate about whether to use photos at all. In short; you should. This is more of a debate about whether to use photos you’ve taken, or stock photos. This comes down to personal taste. Both have their benefits and downfalls. If you take your pictures, you know that they’re unique to you. You can tailor them to your image. But, if you’re not skilled with the camera, your posts could end up looking unprofessional. Stock photos have the bonus of giving you options. But, there’s also a risk that a lot of other bloggers are using them. Why not try both and see which you prefer? Play around and experiment and you are sure to find or create an image that works for you.
Get Guest Bloggers On Board?
Some bloggers decide to publish guest posts from other successful blog owners. There’s nothing wrong with this, as long as you disclose the fact to your audience. In truth, this could be a fantastic way to share readers with the other blogger. You could also write a post on their site. Again, though, this is a personal decision, which you need to make. Do you want to keep your blog for your posts only or are you willing to let other people in? I personally love having guest bloggers on my site. With every season, I try to offer a new guest bloggers series – like my Salute To Summer series, coming soon at the end of the month!
Blogging can be an amazing hobby/career/online journal. It’s up to you to how much or little you put into it but be aware of the decisions that you are making and how they can affect your overall blog image.
Featured Image By: Pixabay