Got The X Factor? Tips On How To Break Into The Music Industry:
Love it or loathe it, The X Factor is back on our TV screens, which means just one thing; it’s the first signs of winter! Well, actually it means a few other things too. Namely, some great talent mixed with some dodgy talent. And the raging debate of whether The X Factor is a credible show to be on if you’re serious about singing. Whichever side of the fence you sit on, if you read entertainment news, it’s going to be hard to escape The X Factor for the next couple of months. So, if you are interested in a professional music career, I’ve compiled a list of tips to help you on your way to getting a break. And better still, none of them include having to sing in front of Simon Cowell.
Know The Business: In the old days, you could just be a talented singer or musician and if you got on a record label, the company would do the rest for you. Since LP’s went out the window and new technology took over, this just isn’t the case anymore. These days you have to prove yourself as an artist before a record label will consider signing you. This means getting to know the business inside and out. Set up your own gigs at local venues, write your own songs, promote yourself, and prove that you can produce an income from your music.
Create An Online Presence: One affordable way of marketing yourself and your music is to create an online presence. You can do this through YouTube or by setting up your own website. It is a crowded market, so you’ll also have to use social media, paid advertising, and SEO to make an impact. The best way to do this is to set up a professional website. There are many software packages out there that will enable you to do this in a relatively cheap way that still maintains a sleek and skilled look.
Record and Create Your Own CD’s: If you’re performing in local pubs and venues, you will want to sell some of your merch. This is a great marketing opportunity. Invest in some time in a recording studio and you’re already setting yourself apart from the competition. Companies such as Nationwide Disc allow you to create stylish sleeves, wallets, and digipacks which will give you the competitive edge. These are ideal for handing out as promotions and selling at gigs. Investing in a professional photographer for a couple of hours will guarantee you get some stylish shots that you can use as artwork for your covers.
Get Your Music On Spotify: You don’t have to be a signed musician to get your music on Spotify, Apple Music or Amazon. In fact, they really like independent artists. Spotify has over 280+ million active monthly users so it’s one of the best marketing tools that you can implement. You can employ the services of a music distribution company to help get your music on Spotify, Amazon, and iTunes. If you are serious about becoming an artist, you’ll need to put in a lot of hard work. You’ll also need to be motivated and dedicated, not just to your talent but to the extra promotions that goes into making your music heard across the globe.
Where are all of my songbirds at? Feel free to provide the links to your work and Youtube channels in the comment section below! Much love. -Sarah
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