Hello! In December, I went to a paint class at the Solon Community Center with my brother that was hosted by the delightful Melinda, owner of So So Artsy Paint & Sip Studio. We had an absolute blast painting snowpeople and after learning that Melinda’s studio is very close to where I work in Twinsburg, I just had to interview her! This past week, I was able to spend a morning getting to know Melinda and her business better and I am so excited to share her amazing work with all of you. Let’s get to it:
So So Artsy Paint & Sip Studio has been in business for close to six years and is currently in its second location in Northfield. Through Melinda’s dedication, So So Artsy has become the place to be for birthdays, bachelorette parties, graduations, and corporate events. Melinda also enjoys her time utilizing her background as a social worker and counselor when she brings her art to schools and hosts classes for people with special needs. Born and raised in Northfield, Melinda’s effervescent personality and skill is now a staple in her hometown.
Business has never been better at So So Artsy and, shockingly, Melinda credits the success to the COVID-19 pandemic. For three years, the studio was struggling to profit and Melinda began to enhance her marketing strategies. Then, the world shut down and she kicked it into high gear! Through offering virtual classes as well as her ingenious art kits, So So Artsy became fully booked within thirty days. The art kits, which include paintbrushes, paints, a disposable apron, canvas, glass, and more were also a huge driving force and were shipped in the thousands.
Melinda strives to turn every class at So So Artsy into a special event where peoples’ creativity can flourish. It is a highly interactive experience and guests are encouraged to share their ideas of what they would like to paint beforehand. The painters also have full control of the music system so they can create an atmosphere tailored to them. Although Melinda draws inspiration from the beautiful Metro Parks nearby, she loves hearing the public’s ideas for canvas art and will then paint something to be replicated.
At six years old, Melinda was introduced to art through her best friend’s mom. Every weekend, they would all get together to work on crafts and it is a memory that is looked back on fondly. In fact, one of Melinda’s favorite paintings was made when she was in twelfth grade after painting ceramic statues during her art weekends. She tried to replicate the statue on the canvas and it was then that she realized her own talent.
Instead of acquiring an art degree, Melinda became a social worker and counselor and spent twenty years working for the Cleveland Metropolitan School District. As you can imagine, such a long time in a stressful field burnt her out and Melinda knew that she needed a change. To boost her spirits, her friends invited her out to a paint and sip night and she went, albeit begrudgingly. That evening, something clicked and the realization dawned that she could do something like that too.
After her paint night revelation, Melinda began working diligently for two years to formulate a business plan for her studio. So So Artsy’s doors did not open until she was satisfied with her plans of A through Z and says that this is essential to creating a successful business. Melinda’s focus on her business plan was longevity because she knew that the money and popularity would come after being established. This plan has served her well and she is currently looking for a bigger space for her studio in the Northfield area.
If you are looking for a fun and unique outing with your friends or family, look no further than So So Artsy Paint & Sip Studio. Even if you are “eh – so so artsy”, Melinda’s welcoming spirit and expert guidance will have you feeling “so so artsy” before your class is over!
After spending time with Melinda, all I want to do is paint! You can visit So So Artsy’s website and from there, you will be able to book your party or purchase an art kit in the shop. Do be sure to follow So So Artsy Paint & Sip Studio on Instagram @sosoartsypaints or on Facebook at So So Artsy Paint Studios Northfield Ohio. Thanks again, Melinda!
Have you ever been to a paint and sip event before? What was your experience like? I want to hear from all of you, so leave me a comment and let’s chat! Much love. -Sarah